Seamlessly Blend Your Message with Native Advertising
Create an advertising experience where branded messages engage audiences as a part of their favorite websites, rather than disrupting the user experience.
What is Native Advertising?
Native ads create value for a content-focused strategy leveraging blogs, articles, or downloads to drive user engagement through the conversion funnel. Native advertising is a smart tactic for demand generation in B2C campaigns with long sales cycles or B2B campaigns. Native advertising runs through Choozle as a creative format, and it can be paired with the same range of available targeting strategies.
Drive Brand Engagement
Native advertising is a creative asset type that includes a header, body copy, and an image. When a native ad is programmatically bought, the fields are placed in an ad unit stylized by the publisher so that it fits seamlessly into the context and design of the publisher’s website. Native ad units are often listed as a promoted or sponsored post.
Native Advertising Made Easy
Native Advertising Aligns with the
Look and Feel of the Environment
Quick Integration: Incorporating native ads into an existing Choozle campaign takes less than five minutes and can increase your click-through rates by two to three times that of a display asset.
Refined Targeting: Leverage first and third-party data audiences, keyword lists, or contextual targeting parameters from your other Choozle ad groups to refine targeting and drive maximum impact.
Demand Generation: The native advertising targeting tactic is best suited for demand-generation in B2C campaigns with long sales cycles or B2B campaigns.
Our team of digital media experts are here to meet you where you are on your digital journey. Whether you’re looking to leverage our self-service platform or managed services, we’re ready to chat about your Display, CTV, Native, Audio, Video, DOOH, Search or Social advertising needs.